Website Marketing

Having a Website Is Just the Tip of the Iceberg

An iceberg on the horizon

Picture this: A vast and wide ocean horizon in front of you, the only thing that the eye can see is skyline and water. As you are scanning, you notice something that is breaking the straight horizon line. As you get closer you can see that it’s an island …of ice.


In reality, all you can see is the tip of that iceberg, 90% of its bulk is hidden beneath the surface. This massive bulk below the waves is where the heart of the iceberg lies. Imagine your website the same way.

What your customers see of your website is just the tip of what is there. It takes a combination of the right infrastructure and content so that your message does not become lost in the massive network of websites on the web. There are over 1.94 billion websites active on the internet today; depending on your industry, this could mean a lot of competition. If you want your site to stand out above the rest, then you need to make sure you are building below the surface!

Don’t Be an Icecube

Ice melting

One ice cube floating in the ocean, isn’t seen by anyone and melts away pretty quickly. Keep your business from getting watered down. Maximize your website to its full potential, start to begin seeing results now! 

The bottom line is this: Your website has unlimited potential to engage with your customers. As a matter of fact there are over 4.33 billion users on the internet and 67k searches are performed on Google every second. How many of those are your potential customers?

It is time to start connecting with people who are looking for exactly what you are offering!

By choosing one of our marketing packages, over the course of a year, you will not only invest in a sustainable system with trackable progress, but you will have access to professionals who are checking in with you to make sure that you are reaching your goals. Building a website practice starts with the foundation, and then layer upon layer we begin to build a site that is visible, usable and brings you qualified and ready-to-buy leads. 

Heading You In the Right Direction

A large iceberg floating in the water.

The Key: A Combination of Attraction & Capture

We make sure your site is Internet seaworthy. We use a combination of SEO, Local Listings, Strategic Content Building and PPC Advertising. We have created an easy program with guidance and support built in. 

  • SEO (Search Engine Optimization), creates the structure and the strategy for your website. 
  • Our Local Listings strategy will get you noticed by search engines and increase your visibility in local search results.
  • Strategic Content Creation means plotting a course and using the right keywords to get the attention of your audience.