Insight Vision Therapy
InSight Vision Therapy works with children and people of all ages to diagnose and treat vision issues like eye-teaming, eye movement, vertigo, or double vision in Southern Oregon. They co-manage with eye doctors and other therapists in the Rogue Valley so that through teamwork, patients can flourish.
The Challenge
Their old website was a static website, making it impossible for the client to manage. Because it didn’t have clear navigation or good page layout, it was challenging for people to easily understand the services provided and book an appointment.
The Outcome
The new website provides clear guidance from the home page to the available services they offer and conditions they are able to treat. Through effective summaries and direct links to pages containing detail, people are able to easily find what they are looking for, and with clear Call to Action buttons, the site has a good engagement rate. The results are lower bounce rates, increased pages per session and a longer session duration.
