Secure and Convenient Self Storage
Finding a reliable storage facility shouldn’t be a hassle. Booth Street Self Storage makes it easy with secure units, transparent pricing, and a friendly onsite manager, ensuring customers feel confident about where they store their belongings.
The Challenge
Before the website update, potential customers struggled to find key details like unit sizes and pricing. The outdated design placed too much emphasis on U-Haul rentals, making it difficult to focus on the primary service—safe and convenient storage. Additionally, the website wasn’t ranking well in local searches, limiting visibility to those actively looking for storage solutions. With a growing number of younger customers expecting a seamless online experience, a fresh approach was needed.
The Outcome
The new website was designed to make the customer journey effortless. Unit sizes and pricing are now front and center, helping visitors quickly find what they need. A built-in calculator simplifies the decision-making process, and online payment options provide added convenience for existing tenants.
To increase visibility, a targeted SEO strategy was implemented, pushing the business toward a top spot in the Google 3-pack and organic search results. Content was carefully structured to appear in Featured Snippets and People Also Ask sections, ensuring that those searching for storage in Grants Pass can easily discover the facility.
With a strong online presence, Booth Street Self Storage is now positioned to maintain full occupancy, build a waiting list, and continue growing to meet demand—all while making the storage process as smooth as possible for its customers.
